You’d be right to assume that Malbec is the heart and soul of Mendoza’s wine industry. It’s not only the most widely-planted grape variety in Mendoza, but it is the grape variety that put Argentina as a wine country on the map for most wine consumers. It is the most exported grape variety and it is the most valued too.
To celebrate the importance of this grape variety for the Argentine wine industry, Wines of Argentina started Malbec World Day —on 17th April — during which several wine events celebrating Malbec are celebrated simultaneously around the world. Where the events were perhaps lacking though, was in the home of Malbec — in Mendoza.