SYMPOSIUM PROGRAM
OPENING BY THE GREAT WINE CAPITALS GLOBAL NETWORK'S PRESIDENT
Ignacio Maria ECHEBERRIA MONTEBERRIA - Global Network
President, Spain.
NEW STRATEGIES FOR DIVERSIFICATION IN THE WINE BUSINESS
 Gonzalo
SANCHEZ - Director, Bearing Point, Spain.
HOW TO ORGANIZE THE INVESTMENT FEEDBACK IN A CONTROLLED
APPELLATION OF ORIGIN PROPERTY IN FRANCE.
Stéphane
BILLARD - Consultant, Cogefa / CDER, France.
EVOLUTION OF INVESTMENTS IN THE ITALIAN WINE BUSINESS
Christian
ROGER - General Manager, "Vino e Finanza", Milan, Italy.
HOW TO FINANCE MARKETING AND DISTRIBUTION
Laurent
SAHUQUET - Regional Director, Banque de France, Bordeaux, France
Jean Jacques JOANTEGUY -Deputy Director, Banque de France, Bordeaux,
France.
EVOLUTION AND POSITIONING OF SPANISH VINEYARDS
Pau
ROCA - General Manager, Spanish Wine Federation.
CONSEQUENCES OF GLOBALISATION ON THE WINE BUSINESS
Arend
HEIJBROEK - Global industry Specialist Wine & Spirits, Rabobank
International, Utrecht, Netherlands.
CONCLUSION
Yves BARSALOU - CEO of Crédit Agricole, Paris, France
Moderator : IGNACIO MARCO GARDOQUI, Executive
Director, Morgan Stanley, Spain |
