On the occasion of Vinexpo 2013, the Great Wine Capitals Global Network and the Bordeaux Chamber of Commerce and Industry hosted a conference with the objective to give an overview of the various wine tourism activities and performances in the Networks member regions. With a focus on the influence of wine tourism services on the general performance of the different wine estates, 4 guest speakers presented the key figures and facts of the ‘Best Wine Tourism Practices in the Great Wine Capitals.
Tatiana Bouzdine, MSc, PhD, Senior Professor of Information and Decision Sciences and Leader of the “Wine and Spirits’ Business” Research Group at BEM-KEDGE Business School,
Michele Zonin, Vice President at Casa Vinicola Zonin SpA and member of the Board of the Chianti Classico Consortium,
Dr. Chris Faugère, Senior Professor of Finance at BEM-KEDGE,
Carina Valicati, Coordinator for Wine and Gastronomy Tourism at INPROTUR, National Institute of Tourism Promotion in Argentina
Check their presentations or reports thereafter!