| International Wine Education Program - The
Wine MBA
The goal of the WINE MBA is to help wine managers in the world to
successfully manage the dynamic and ever-changing wine sector. It is also
for those who have an experience of international markets only from their
company viewpoint to be given a global and transversal vision of wine
sectors, enabling them to approach the problems they have to face daily
from a worldwide perspective.
The small size of the class (no more than 20 participants), along with
candidates' various geographical origins, and the location of the
program in 5 wine-making and consuming countries, is meant to help the
student share cross-cultural views about the different ways of capturing
wine markets in the world, now and in the years to come.
The Wine MBA program covers major management topics applied to vine and
wine business.
Core topics include:
Wine Marketing, Strategic Management, Vine and Wine Economics, and
Finance. Other topics cover Alcohol and Wine Legislation, Organisational
Behaviour, Supply Chain Management, Quality/Environment Management, and
Languages
More information: www.winemba.com
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