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"Mendoza, one of the top 10 destinations for wine tourism in the world" according to the Wine Enthusiast Magazine.
In its February international issue, the "Wine Enthusiast Magazine", one of the most prestigious journals in wines, has appointed Mendoza as one of the "Top 10 wine tourism destinations in the world."
Under the signature of Michael Schachner, chief editor of the magazine for Spain and Latin America and one of the most recognized wine critics in the world, the extended article describes experiences in hotels, wineries, the “San Martin” Memorial and awarded "Best of Mendoza 's Wine Tourism" experiences.
In the editor notes, he highlights that: "From the minute you set foot in Mendoza, the Andes burn an indelible mark in your memory bank. Peaks like “El Plata” and “Tupungato”, both over 20,000 feet in elevation, sit sentinel over tens of thousands of vineyard acres, creating a postcard visual. Yet, Mendoza is more than just mountains and Malbec. Over the past 15 years, this desert wine region, located some 700 miles west of Buenos Aires, has evolved into a top destination for wine tourism. New hotels, architecturally impressive wineries and greatly improved gastronomy— no longer limited to the asado, Argentina’s famous grilled-meat feast—are today’s attractions.”
The article reviews the wine tourism activities he experienced and Schachner makes suggestions regarding where to dine, stay, taste wine and other activities such as horseback riding, classic cars tours and even recommended to visit the “San Martin” Flag Memorial.
During his stay in Mendoza, and interviewed about highlighting Mendoza as a tourist destination, Schachner commented that "... as a “Great Wine Capital” I emphasize that it is an authentic destination: offering a completely local experience and therein lies its appeal. Here you can look inside Mendoza´s life: this province is ideal for those who like adventure in their travels, it is that authentic trait that Mendoza has to offer today and distinguished as its identity. The Malbec as ambassador to the world and best vehicle to show its potencial. The increasing number of visitors to Mendoza is very important and I'm sure that they can take a good impression of how wine is lived in this land."
Schachner visited the province last September, invited by the Argentinian and Mendoza´s Ministry of Tourism, who gave him the opportunity to enjoy real experiences in wine tourism, which have been reflected in the special published.
Mendoza´s Minister of Tourism, Javier Espina, said that "... we are very pleased with this new international recognition, result of the strategy and work of the public & private sectors that have been developing together. For us it is very important that the international audience increases its interest in our experiences and tourism alternatives. Visiting Mendoza is much more than going to wineries and tasting wines; coming to Mendoza is to live real & sensorial experiences”.
This article is part of the promotional policies carried out in conjunction between the Argentina´s Ministry of Tourism -INPROTUR- and Mendoza to promote the province as a destination of excellence and a "Great Wine Capital”.
The "Wine Enthusiast Magazine" covers the world of wine, travel and lifestyle. It was founded in 1988 and its circulation reaches more than 800,000 readers worldwide and 2 million monthly web readers. Its wine ratings are done by the most relevant critics in the main producing areas of the world. The article's author, Michael Schachner, rates most of the renowned wines from Mendoza that are exported to more than 150 countries, becoming an important guide for the public and an authoritative voice in market trends. This publication also awarded Norton´s Chief Oenologist Jorge Riccitelli as "2012 Best Winemaker of the World"
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