Churchills Visitors Centre
Regional winner
Innovative Wine Tourism Experiences

Churchill’s Visitors Centre

Porto | Portugal

Churchill’s Visitors Centre is the perfect space for everyone keen to taste Churchill’s wines and to enhance their knowledge of the Douro Region, and the history of Churchill’s.

In addition to our tours and tastings, we engage Churchill’s visitors with innovative campaigns and events, such as Rethink Port wine and the Taste Discovery.

During this event we gave our guests the unique opportunity of tasting wine in a new way, using neuro-marketing technology. This was the first time, neuro-marketing was used in the wine business. See more:

Now, during our tours at the visitors centre, guests can learn about Churchill’s history and philosophy. We take our guests through our facilities in small groups, including our working warehouses and give detailed information about Port and Douro Wine and the winemaking process. During the tasting experience, we challenge our guests to rethink moments when to drink Port wine and introduce Port as a classy and fun drink.

Churchill Graham LDA
Rua da Fonte Nova 5
4400-156 Vila Nova de Gaia
+351 223 744 193
41.1384937, -8.6218785

Read the story behind


    • Opening Hours: Morning, Lunch, Afternoon
    • Opening Days: Mondays, Tuesdays, Wednesdays, Thursdays, Fridays, Saturday mornings, Saturday Afternoons
    • Months Closed:
    • Languages Spoken: English, French, Spanish, portuguese
    • Guided Tours: Guided
    • Wine Tasting Provided: Yes
    • Groups Accepted: Yes
    • Appointments Necessary: Individuals No, Groups Yes
    • Wine Information Center: Yes
    • Wine / Gift Shop: Yes
    • Disabled Facilities: Yes
    • Food Facilities: No
    • Accommodation: No
    • Conference Facilities: Yes
    • Special Events Facilities: Yes