Criteria Group has a long career managing wine tourism services in Rioja. During 2023 they have promoted the original activity “Bubbles in the Old Quarter”, in collaboration with the Logroño City Council and the Logroño Old Quarter Association.
“Burbujas en el Casco” is a self-guided route in small groups, which includes the tasting of four DOCa Rioja sparkling wines, served in four historical and cultural spaces in the old town of Logroño -Ruavieja Cave, the Salazar Palace, the Image House and the Marqués de Legarda Palace-, with the performance of four local DJs.
This activity was boldly conceived around sparkling wines with DOCa Rioja: a new category still unknown to the general public, but with a great potential.