The basics for any place that wants to be known as a wine destination is, for sure, producing high quality wines. But is that all there is to it? Not even close.
Wine tourism is an ever-growing travel trend and its concept has been widened and developed over the years. If in the past it all came down to visiting a winery and tasting its wines, today it means much more than that.
Visitors may choose their destination driven by the desire of visiting a particular wine producing region or winery(ies), or end up visiting it while travelling for other reasons. Either way, they surely long for a unique and memorable experience.