A new research report by Magalie Dubois, Great Wine Capitals International Research Grant Winner 2024, explores the potential of Pay What You Want (PWYW) pricing as an innovative approach for wine tourism. Her findings will be presented during the Great Wine Capitals Annual Conference in Bordeaux on November 2025.
Great Wine Capitals Announces 2025–2026 International Research Grant Recipients
The Great Wine Capitals Global Network (GWC) is pleased to announce the recipients of the 2025/2026 International Research Grant, awarded to two outstanding projects that will bring new perspectives to wine tourism strategy, consumer engagement, and destination development. The grants were awarded through a competitive international selection process, recognising academic excellence and practical relevance.
Great Wine Capitals Opens Applications for 2025/2026 International Research Grant
The Great Wine Capitals Global Network (GWC) is pleased to announce the opening of applications for the 2025/2026 International Research Grant. Now in its third year, this initiative supports cutting-edge research that drives innovation, sustainability, and competitiveness in wine tourism.
Great Wine Capitals announce recipients of 2024/2025 Research Grant
Building on the success of its inaugural year, the Great Wine Capitals Global Network is pleased to announce the recipients of its 2024/2025 Research Grant. This initiative continues to promote excellence and innovation in wine tourism by supporting impactful research in this dynamic sector. With a focus on fostering academic collaboration among the 12 distinguished wine capitals, the GWC Research Grant encourages projects that can enhance and expand wine tourism globally.
Great Wine Capitals Global Network Research Grant – Year Two Now Open for Applications
Building on the success of its inaugural year, the Great Wine Capitals Global Network is excited to announce the second year of its dedicated Research Grant. This program continues to champion excellence and innovation in wine tourism by supporting impactful research in this vibrant sector. The grant underlines GWC’s commitment to fostering academic collaboration among the 12 distinguished wine capitals worldwide.
Recipients of International Research Grant to Advance Wine Tourism Industry Announced
The Great Wine Capitals Global Network (GWC) is pleased to announce the winners of the inaugural Great Wine Capital Global Network International Research Grant. This exciting initiative aims to promote excellence and innovation in wine tourism research, addressing industry needs and fostering collaboration among the 12 prestigious wine capitals from around the world.
GWC Launches International Research Grant
The Great Wine Capitals Global Network has unveiled an exciting initiative, the GWC International Research Grant, designed to enhance excellence and innovation in wine tourism research while addressing industry needs. The project will award two grants, each worth €7,500, to applicants who present outstanding academic research with significant practical implications in the field of wine tourism in the GWC regions.