The traditional route to market for over 70% of Bordeaux wine is via ‘La Place de Bordeaux’ an historic but still efficient, system that sends Bordeaux wines from 5000 properties to over 170 countries through a network of 90 courtiers (brokers) and 300 negociants (merchants). That’s over 300 million bottles, for a value of almost 3 billion euros. It’s a huge and efficient machine.
Wine Business as a Driver of Development: The Casablanca Valley Experience
Casablanca Valley has grown from a pioneering cool-climate wine region into a dynamic tourism destination where wineries, gastronomy and sustainability connect visitors with the culture and landscapes of central Chile.
Porto: Where Bridges Become Partnerships
Wine tourism in Porto, Douro and Vinho Verde is built on collaboration. Like the bridges that cross the Douro River, connections between people, landscapes and traditions continue to shape one of Europe’s most vibrant wine destinations.
Sustainability Is Much More Than a Theory in Rioja
Sustainability in Rioja is moving beyond theory and into everyday action. The region’s top award-winning wineries are embracing eco-friendly viticulture, preserving historic vineyards, and offering unforgettable, sustainable wine tourism experiences for the modern traveler.
Verona: The Seamless Harmony Between City and Countryside
While many cities see their outskirts as a grey transition zone, Verona boasts a rural border that begins as soon as one crosses its historic walls.
Simple Pleasures in Adelaide, South Australia
Adelaide, South Australia has a way of making world class wine feel wonderfully easy, with a Simple Pleasures philosophy behind its wine tourism.
Building the Skills Behind a World-Class Wine Tourism Destination
A skilled workforce is essential to sustaining Hawke’s Bay’s wine and tourism industries, supporting everything from vineyard operations and wine production to the visitor experiences that connect people within the region.
The local roots and global dimension of Rheinhessen’s wine culture
Rheinhessen is transforming the global wine landscape. Explore how Mainz and wineries like Dreißigacker and Manz are driving quality, innovation, and international success.
How Collaboration Shaped Wine Tourism in Valparaíso–Casablanca Valley
Valparaíso – Casablanca Valley has emerged as one of Chile’s leading wine tourism destinations through long-term public–private collaboration. Coordinated governance, shared vision and integrated cultural and wine experiences have positioned the valley on the international wine tourism map while preserving its local identity.
Art, Social Connections, and Sensory Experiences: Wine as the Third Place in Porto’s Great Wine Capital
Wine tourism in Porto’s Great Wine Capital is becoming more playful and immersive, offering interactive and mixed experiences that are innovating the business
Open Wine Cellars: A nationwide event to discover, taste and appreciate Swiss wine
An authentic wine tourism experience in spring, meeting producers, vineyards and the rich diversity of Swiss wine regions.
The People Behind Bordeaux Great Wine Capitals
The Great Wine Capitals initiative began in Bordeaux at the Chamber of Commerce and Industry in 1999. Twenty-five years later, meet the Bordeaux team who ensure this initiative remains as dynamic as ever, driving collaboration, innovation and research in the world of wine tourism.











