Rioja wine tourism continued to grow in 2025, generating an estimated €214 million in economic impact as wineries welcomed more visitors, expanded their experiences and almost doubled investment in wine tourism.
Cultivating community: natural wine and sustainable living at Terre di Pietra
At Terre di Pietra winery enotourism is not just an observation; it is an immersive and collective experience.
Parties and people, the Bordeaux Harvest Experience
Bordeaux châteaux remain open for business during busy harvest time, some properties positively encourage visitors to come and participate in the creation and the celebration of a new vintage.
Building a Seamless Wine Tourism Journey in Hawke’s Bay
As a member of the Great Wine Capitals Global Network, Hawke’s Bay brings a genuinely different offering to the table: an intimate, walkable, and rideable wine region where the boundary between city sophistication and rural authenticity has all but disappeared.
Experience the Swiss Grape Harvest: A Hands-On Journey Through the Vineyards
Experience the Swiss grape harvest first-hand. Join local winegrowers, harvest by hand and discover one of Switzerland’s most authentic wine tourism experiences.
Les Vignobles de Larose; Big and Beautiful
Five years and 25 million € of investment have transformed Les Vignobles de Larose. This huge property covers four chateaux, three production sites and 255 ha of vines across the Haut Médoc and Saint Estèphe totaling an average production of 1.2 Million bottles a year.
Cultivating a Sustainable Destination
Discover how sustainability shapes Valparaíso – Casablanca Valley through innovative wineries, organic gastronomy and restaurants committed to local sourcing. From vineyard to table, the region demonstrates how environmental stewardship, collaboration and a deep respect for its people and landscapes create authentic wine tourism experiences.
What Are Wine Travellers Really Looking For?
A weekend in the Douro is more than a wine escape—it is an invitation to slow down and reconnect with authentic Portugal. From the award-winning hospitality of Casa do Santo Wine & Tourism in Provesende to traditional village life, wood-fired bread, local cafés and the remarkable tasting menu at O Forno de Jales, this journey reveals how the future of wine tourism lies in meaningful human connections. Discover why the Douro’s landscapes, people and traditions transform simple moments into unforgettable memories.
What Wine Tourists Really Want: Insights from Switzerland
Wine tourism has become a powerful driver of regional development. Based on a recent Switzerland Tourism survey, this article explores what today’s wine travellers are looking for, the latest global trends shaping the sector, and why authentic visitor experiences are creating lasting value for wine regions.
People Behind the Capitals: Kris Larner, Hawke’s Bay, New Zealand
Every Great Wine Capital is shaped by the people who champion it, and in Hawke’s Bay, few embody that spirit more than Kris Larner.
Vesúvio & Bomfim Experience: discover two iconic Douro estates in one journey
The Vesúvio & Bomfim Experience brings together two of the Douro Valley’s most iconic wine estates in a single and exclusive journey.
Building a Sustainable Future: Casablanca Valley’s Clean Production Agreement
In Casablanca Valley, collaboration has become as important as the vines themselves. By bringing together wineries, institutions and local communities, the region has turned sustainability into a shared achievement, proving that long-term success is built through partnership, resilience and a common vision for the future.